 |
 |
 |
 |
 |
 |
 |
 |
 |
        |
      |
 |
Project:
Identity System When energy services were opened to deregulation in January 2002, Reliant realized that in a newly competitive market, a personality adjustment was necessary to remain successful. Working with their established identity, we created an approach to collateral appropriate for both B to C and B to B audiences. We developed an online graphics standards manual, with written and visual guidelines, to assist with consistent branding and co-branding.
|
