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Client: YPO
Project:
Quarterly Magazines
          
Over
the years, YPO’s appeal to its membership of young, under-50,
corporate presidents had declined. Choosing to eliminate their newsletter
in favor of a bi monthly magazine, RBMM designed an enticing, perfect-bound
publication. Eye-catching covers, informative articles and high
quality imagery elicited an increase in interest and aided in membership
growth worldwide.
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