Client: Patronite Photography

Project: Brochure

Though Joe Patronite was hardly an unknown photographer, he needed a special presentation to shout from a heap of promotional mail targeting ad agency art directors. Using photos from a bullfight Joe photographed in Portugal, we were able to portray the artistry and the passion of Joe’s work. The 12.5”x19”, 16-page brochure – rolled, tied with grosgrain ribbon and delivered with a small plastic bull attached – made sure the book would be opened, not filed away.